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Why Visual Data Analytics: Discovery, Innovation and Opportunities

Michael S. Davies, CFA, CMVP 0 Comment

A data analytics framework is applicable to insight discovery; provides a roadmap towards innovation; and enables capabilities that can optimize approaches to new business models and opportunities. The following paper provides examples revealing how and why to apply visual analytics for discovery, innovation and evaluating new opportunities. 

Discover how waveforms and patterns are applied to science and finance, and how customer usage patterns can reveal new approaches to market micro-segmentation and persona classifications.  Lastly we’ll reveal how the deployment of IoT devices across the enterprise fuels data flow in the physical world regarding the performance and conditions of business assets.

Introduction

Our theme is applying visual data analytics as a tool for discovery, innovation and evaluating market opportunities. We show how two metrics, price and volume, are able to convey insight and establish price targets for technical analysis. Why energy consumption patterns and waveforms lend themselves to understanding science and classifying human behavior.  How proxy metrics can serve as measures for physical events. Why linking granular visibility into processes and the monitoring of conditions and operating performance help build an advantage in the digital economy.  

Green Econometrics relies on visual analytics as a core fabric in our data analytics frameworks because visual analytics are integral to discovery, innovation and new opportunity development. Visual insights are easy to understand – allowing business objective and performance metrics to seamlessly transfer across business units. So how do we do it?

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Why Composable and Agile Business Models Need Strategic Business Analytics

Michael S. Davies, CFA, CMVP 0 Comment

There are two overarching megatrends in today’s market: heightened uncertainty and the explosion of data as we migrate to the digital economy. In these circumstances, employing two crucial tactics in business strategy serves to create business value: 1) composability, the framework and interrelationships among component parts that can be reassembled to transform the business model; and, 2) business process agility, the ability to reconfigure resources and business processes for innovation and scale. Both of these tactics require highly granular visibility into business processes along with analytics to measure performance metrics aligned with business objectives. Given elevated levels of uncertainty around employee health and safety in the age of COVID, and the consequent economic and business uncertainty; a well thought out business strategy analytics framework provides a means of navigating uncertainty with greater confidence and lower risk exposure. To be successful in the face of volatility, the analytics framework employed must be structured to optimize outcomes that drive business value.

Disruption and Uncertainty

The pace of technological change and innovation is accelerating. Exogenous events unfold from numerous factors altering the competitive landscape that radically introduce new business models that in turn, redefine the means of competition. To gain a competitive advantage or even just maintain your advantage, new tools are required. These new tools such as cloud architecture, data engineering, secure data access, scale, analytics and machine learning, are integral in creating the capabilities required to remain competitive.

The rapid transition to the digital economy is only exacerbating uncertainty and the disruption to legacy business models. How can companies prepare and take advantage of new technologies to transform their business? For one, developing a business strategy analytics framework to navigate uncertainty and enhance your business model is a must. Essentially, a business strategy analytics framework is designed to measure performance metrics that are relevant to business objectives while optimizing the outcomes for success. One thing is clear, disruptive innovation and competitive landscape is changing fast, composability, agility and analytics are important.

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